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STVY Seminar 2012: The Business of Technical CommunicationsThe Finnish Technical Communications Society is arranging a one-day seminar in Helsinki on 21 May 2012. This year the seminar theme is The Business of Technical Communications. In addition to mastering competencies in writing and information design, technical communicators today need to have a keen business sense, both about the industries in which they work as well as the contribution of technical communications to those industries. Through sharing of best practices and ideas for professional skills development, this seminar will help participants develop their ability to identify and focus on the key aspects of their work that contribute to their companies’ bottom line. The working languages of the seminar are Finnish and English. The venue is Paasitorni meeting centre near downtown Helsinki: Paasitorni is near downtown Helsinki, about 1 kilometre from the main railway station. You can also get there easily by metro (Hakaniemen station), tram or bus. More information on transportation can be found here: http://www.paasitorni.fi/en/visitors/transport Speakers and ProgramThis seminar features a number of speakers from the global technical communications industry, including Alaina Eldredge, Business Development Director for Global Content Development at Lionbridge, and Paul Ballard, founder of 3di Information Solutions Ltd and President of the ISTC. They will talk about the impact of technical communications on business and what the future holds for technical communicators. The seminar will offer sessions on various aspects of structured authoring, including building the business case for a move to structured authoring, a case study of the use of structured authoring in the air transport industry, and a session on XML enablement for smaller companies. Innovative approaches to technical communications will also be introduced with one session telling about an award-winning project focused on the use of social media, information architecture visualization, and a more streamlined inclusion of product information in the real world; and a second session looking at how to make UIs and product ‘help’ work together to better serve the end user. The seminar program is now available: http://www.stvy.fi/node/558 And session abstracts here: http://www.stvy.fi/seminar/abstracts Pricing and Registration
The registration fee covers the seminar folder, coffee, and all presentations on a memory stick. The program and more details are available on the society seminar website.
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